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By Jack Humphrey
A great series of articles showed up recently in Time
Magazine focusing, for a change, on happiness and its
effects on us physically and mentally over time.
Many studies are finding that the left prefrontal lobe of
the brain is most active when people are at peace and
happy. The article "The Biology of Joy" by Michael D. Lemonick,
appeared
in Time Magazine and
points out encouraging
evidence that a positive state overwhelms negativity in our
lives and generally leans toward a healthier, more
productive life.
So I began thinking about how a lot of reporting and focus
on the negative aspects of doing business online in the
last year might have an affect on a new business owner's
success rate.
If the body is healthier because of a positive, happy
mental state, is your business better off when you keep
your eye on the incredible possibilities and opportunities
of owning and operating a business online?
It stands to reason that if you read only articles that
talk about how hard things are getting for online
marketers, you won't be very gung ho to progress with your
business out of sheer dread over facing those obstacles.
But I'd like to take a step back from the micro problems of
the day (there will always be obstacles to overcome) and
program your left prefrontal lobe for success in your
internet business.
When people talk about problems we all face as internet
business owners, the problems and their "weight" compared
to other problems in our world need to be put into
perspective.
Yes, while there are obstacles in the way of any success
story, on or offline, that is not the point. The point is
that we are in the midst of a universal expansion of
business and commerce online. And having a successful
online business beats out anything else for the freedom and
independence owners of such businesses experience.
Fact: There is pure, golden opportunity running rampant on
the internet. The internet boom is not over - it hasn't
even truly begun. We are in an infant state of technology
and new problems for online businesses meet new solutions
at lightening speed over any other form of business known
to man.
We always see statistics of how many businesses fail
compared to those who gain measurable, enduring success.
How odd that we focus on the negative without proper
perspective.
Did you know that the number of people starting businesses
is so large that you could take away 90% of the "failures"
and the 10% that is left could be shoved (barely) into a
mega sports stadium where money rains down on the crowd
heavily and constantly?
I know people making a living on Ebay and others who are
making over $200,000 a month from their homes. Little
one-person operations with massive incomes, low overhead,
and true freedom that relatively few people ever experience
in life.
But a lot of people who would be great at an online
business never really see success because of the perception
that online business is somehow harder than what they are
doing now. How wrong that is! A change in perception is
in order.
Isn't it easier to picture yourself being able to walk
right into a massive sports arena where tens of thousands
of people are enjoying moderate to massive success, rather
than picturing how hard it would be to be the 10% (of
what?) that succeed?
When you hear someone say "97% of new businesses fail to
make a dime" you need to say "97% of HOW MANY new
businesses?"
Factor in that most people call themselves a business and
have no business doing so. Figures like the above are
results from anyone and everyone who has ever joined a
network marketing company or filled out surveys for money.
Those aren't real businesses simply because they filled out
a form to join something.
So take heart. Creativity, hard work, and a positive
outlook on the plethora of opportunity that presents itself
daily on the net should encourage anyone with drive to
further their online business goals.
Keep your left prefrontal lobe buzzing with all the
positive aspects of doing business online. Remember that
virtually anything you do online is better than working
most real world jobs from factory work up to corner office
puppet master.
The freedom and opportunity is what it's all about. Never
forget that! The alternative is unthinkable.
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